Volkswagen’s ID.4 Brings You Amazon Alexa

September 23rd, 2022 by

Test drive with Alexa | Photo courtesy: Volkswagen


Alexa, lets take a joyride”

and Amazon are teaming up to deliver an innovative new take on the automotive test drive. Starting this fall, customers in select regions will be able schedule an in-person Alexa-guided test drive of the Volkswagen ID.4 SUV. After customers go through a brief walk around with a Volkswagen Product Specialist, participants will embark on a real-world test drive with Amazon Alexa as their co-pilot.

The Alexa guided test drive, also known as “Test Drive with Alexa”, is enabled through an Echo Auto device on the SUV’s dashboard.

Related: Pricing and other details for 2023 Volkswagen ID.4

According to Automotive World
, as participants get a feel for the ID.4’s driveability, they can ask Alexa for more information on the variety of functions found in the EV. For example, a question about the car’s available massaging seats will prompt a response of:

The seat massage function is available in the front seats of the ID.4 Pro S and Pro S with Gradient. If you would like to try it, just ask ‘Alexa, how do I turn on the massage feature.”

Other information that can be shared about the ID.4’s features include its battery, charging, blind spot monitor, connecting to infotainment, cost, regular maintenance, and so much more.

In our push to bring EVs and electromobility to all, we need to find a new and exciting way to talk to our customers, said Andrew Savvas, Chief Sales & Marketing Officer, Volkswagen Group of America. “This collaboration with Amazon does just that. Future Volkswagen owners can experience all our ID.4 has to offer with the aid of a voice service they’ve already come to know.”

Volkswagen and Amazon Ads has created a page where customers can sign up for a Test Drive with Alexa, and configure their own ID.4. Test drives last approximately 30 minutes, and customers should budget about 45 minutes for the entire experience. After the test drive, customers can head to their local Volkswagen dealer to receive additional information on how to reserve their ID.4

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