Kelly Volkswagen · Danvers, MA

Why Kelly Volkswagen

A family-owned Volkswagen dealer on Route 114, backed by more than 60 years of Kelly family experience serving the North Shore.

At Kelly, We Make It Easy! Shopping and servicing with us is easy, honest and guaranteed, from your first test drive to every visit after.

Since 1965Kelly family owned and run
3 GenerationsOf Kelly automobile enthusiasts
8 StraightWolfsburg Crest Awards
#1 in CPOVolkswagen Certified Pre-Owned, Northeast region

The Kelly Difference

Six reasons drivers choose Kelly.

Volkswagen builds great cars. We make owning one easy, with a team that has been doing this since 1965.

1

Family owned and run

Kelly Volkswagen is part of Kelly Automotive Group, a family business since 1965. A Kelly family member runs this store day to day, and that shows in how we treat every customer.

2

A brand-new home on Route 114

Our new facility at 72 Andover Street in Danvers is easy to reach from anywhere on the North Shore, with an inviting showroom and a modern service center.

3

Top-notch service and parts

Volkswagen-trained technicians and Genuine Volkswagen Parts keep your car running the way it should. Eligible new models even include complimentary scheduled maintenance.

4

Collision center on site

Our Kelly Automotive Collision Center is right behind the dealership, so body work and repairs happen in one convenient place. Call 978-922-6771.

5

A great Volkswagen selection

Shop the latest Volkswagen models in our new inventory, plus a large selection of Certified Pre-Owned and used vehicles.

6

Open, honest communication

You’ll always know where things stand, from your first question to your trade-in, financing and service visits. Plus, a standard car wash and an inviting place to wait.

Our Story

Three generations. One family name.

Kelly Automotive Group opened its doors in October 1965. More than 60 years later, it is still owned and run by the Kelly family, making it one of the longest family-owned and run dealership groups in New England.

Kelly Volkswagen joined the family on September 13, 2010. Today three generations of hardworking, dedicated automobile enthusiasts carry on the same promise: we make it easy.

  • Family owned since 1965
  • Kelly Volkswagen since 2010
  • A volume leader on the North Shore

Take a Look Around

Inside Kelly Volkswagen in Danvers.

Our new facility on Route 114 was built to make every visit easy, from the showroom to the parts counter.

Awards & Recognition

Recognized by Volkswagen. Trusted by drivers.

Awards are earned one customer at a time. Here’s some of the recognition Kelly Volkswagen and Kelly Automotive Group have received.

Volkswagen Wolfsburg Crest Award logo8

Consecutive Wolfsburg Crest Awards

The Wolfsburg Crest Award is Volkswagen’s recognition of its top-performing dealers. Kelly Volkswagen has earned it eight years in a row.

In the Community

Proud to give back to the North Shore.

The Kelly family and our teams have supported the communities we serve for generations. A few of the causes Kelly Automotive Group has been part of:

  • COVID-19 police mask donations
  • Breast Cancer Awareness pink flags
  • Marron Park donation in Peabody
  • Wounded Warriors support
  • Lynnfield Police bike donation
  • YMCA donation
  • Borders Book Store donation
  • SEEM Prep in Danvers

Visit Us

Come see the Kelly difference in person.

Kelly Volkswagen · 72 Andover Street (Route 114), Danvers, MA 01923

SalesMon–Thu 8am–7pmFri–Sat 8am–6pmSun Closed
ServiceMon–Thu 7am–7pmFri 7am–6pm · Sat 7am–5pmSun Closed

Questions

About Kelly Volkswagen, answered.

Who owns Kelly Volkswagen?

Kelly Volkswagen is owned and run by the Kelly family as part of Kelly Automotive Group, which opened in October 1965. Three generations of the Kelly family have been part of the business, and a Kelly family member runs Kelly Volkswagen day to day.

Is Kelly Volkswagen a reputable dealership?

Yes. Kelly Volkswagen has earned eight consecutive Wolfsburg Crest Awards and a Gold Pin Award from Volkswagen, J.D. Power Dealer of Excellence certification, and CARFAX Top-Rated Lifetime Dealer status. Those honors are based on sales performance and real customer feedback, not advertising.

Why buy from a family-owned dealership?

At a family-owned dealership, the people accountable for your experience are the owners themselves. The Kelly name has been on the building since 1965, so long-term relationships and repeat customers matter more than any single sale.

Does it matter which Volkswagen dealer I buy from?

Every authorized Volkswagen dealer sells the same vehicles and honors the same factory warranty. What differs is the experience: how clearly you’re communicated with, how you’re treated during the sale, and the quality of the service department you’ll rely on for years. That’s where Volkswagen’s own dealer awards, like the Wolfsburg Crest, set dealers apart.

What is the Wolfsburg Crest Award and why does it matter?

The Wolfsburg Crest Award is Volkswagen’s recognition of its top-performing dealers. Because it’s awarded by Volkswagen itself, it’s an independent signal of a dealer’s performance and customer experience. Kelly Volkswagen has earned it eight years in a row.

What is it like to buy a car at Kelly Volkswagen?

Our promise is simple: We Make It Easy! Expect open, honest communication from your first question through financing, delivery and every service visit after. It’s the same customer-first approach that earned Kelly Volkswagen J.D. Power Dealer of Excellence certification and Volkswagen’s Customer First Club award.

What makes a Volkswagen Certified Pre-Owned vehicle different from a regular used car?

A Volkswagen Certified Pre-Owned vehicle is inspected by Volkswagen-trained technicians and comes with a Volkswagen Certified Pre-Owned Limited Warranty and roadside assistance. Coverage terms vary by model year, so ask for the details on any vehicle. Kelly Volkswagen was named the top-performing Volkswagen CPO dealer in the Northeast region. Browse pre-owned inventory.

Will Kelly Volkswagen service a Volkswagen I bought somewhere else?

Yes. Any authorized Volkswagen dealer can perform warranty and maintenance work on your Volkswagen, no matter where you bought it. Kelly Volkswagen’s Volkswagen-trained technicians use Genuine Volkswagen Parts. Schedule service online.

Do new Volkswagens come with free maintenance?

Eligible new Volkswagen models, model year 2020 and newer, include Carefree Scheduled Maintenance for the first 2 years or 20,000 miles, whichever comes first. See what’s covered.

Can I get a quick oil change without a long wait?

Kelly Volkswagen’s service center includes a Service Xpress lane designed for quick maintenance, subject to availability. For longer repairs, scheduling ahead helps us get you in and out efficiently.

Does Kelly Volkswagen do collision and body repair?

Yes. The Kelly Automotive Collision Center is located right behind the dealership, so body work and collision repairs happen in one place. Call 978-922-6771 to schedule an estimate.

Can I get pre-approved for financing before I visit?

Yes. Apply for financing online before you visit, and estimate payments with our payment calculator. Approval and terms depend on credit and lender requirements.

Should I buy or lease my next Volkswagen?

It depends on how long you keep a vehicle, how much you drive and whether you want to own it outright. Our Buy vs. Lease guide compares both, and our finance team can walk you through current offers.

Does Kelly Volkswagen have the newest Volkswagen models?

Yes. Kelly Volkswagen carries a large selection of new Volkswagen models, including the Atlas, Atlas Cross Sport, Tiguan, Taos, Jetta and ID.4. Inventory changes daily, so browse new inventory to see what’s available now.

Kelly Volkswagen · 72 Andover Street (Route 114), Danvers, MA 01923 · 978-774-8000

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72 Andover Street (Rte. 114), Danvers, MA, 01923
Kelly Volkswagen 42.552160, -70.960998.